What is Digital Transformation & How Is It Changing Marketing In 2020

Digital transformation is just the latest terminology said to be used where their data is involved i.e. facts and figures, calculations, optimization, evaluation, etc. Digital transformation is a part of strategic management in which several technologies are adapted to making things better and revealed. In the process of digital transformation, basic digital technology is merged with the latest sorts of software and untouched scenarios to create new and most profitable conclusions. Digital transformation technology is being used in almost every field of society.

7 Social Media Trends for 2020

The social media landscape has grown broader as time goes on. And this isn’t necessarily a bad thing. A lot of the changes that social media is undergoing have sparked very interesting improvements and advancement in the way people think, buy, and even act. This phenomenon of social media influence affects not just the audiences involved, but the way marketers would usually advertise and switch up their marketing strategies. These professionals study the way people react to certain stigma,

Kamo Digital Releases New Site for Josh Level Classic, A Nationally Recognized High School Showcase Event

The Josh Level Classic is now entering its 7th year, and has had 95 Division-1 College Basketball Recruits, and 12 NBA players participate in its event.
The Josh Level Classic, based out of Greensboro, NC, has proven to be one of the most anticipated high school showcase basketball games in NC and beyond. 
Usually hosted in mid-May, the JLC board wanted to take things to another level this year. With an Under Armour sponsor last year,

Kamo Digital Partners With Asaaba Jewelry

eCommerce start-up jewelry brand opts to go with Kamo Digital for brand and revenue growth. 
Asaaba, a Nigerian inspired e-commerce store has hit the ground running and projects a strong year in 2020. This brand brings high-quality, trend-setting, and affordable jewelry backed by the strong roots and inspirations of Asaaba, Nigeria. Using the eCommerce platform Shopify, Asaaba will be able to offload the majority of their sales process, including order tracking, shipping, inventory, web hosting, and product editing through the platform.

Kamo Digital Partners with SmileForJosh Foundation to Boost Tech Stack

This non-profit intends to provide opportunities and aid for inner-city youth, as well as raise awareness of cardiac health risks in student athletes.
Over the week of Thanksgiving, Kamo Digital unveiled the new website for the SmileForJosh Foundation, a non-profit organization formed in 2017 out of Greensboro, NC. This came with their release of their Community Scholarship Fund, designed to award high-achieving students in the county who display a strong sense of community.

Kamo Digital Triples Conversion Rate for Devaney Dentistry’s New Patient Funnel

DeVaney Dentistry, with two practices in Greensboro and Oak Ridge, NC, were looking for their stake in the Greensboro market since opening their new location last year.
 
Since taking over their entire marketing budget in the latter months of 2019, Kamo Digital has shown a significant increase in return on investment (ROI) for DeVaney Dentistry. As stated, they wanted as many qualified patients as possible in the doors of their new branch in Greensboro. With strategically structured Google and Facebook ad campaigns and hyper-specific targeting,

HOW TO TURN A STRANGER INTO A RAVING FAN FOR YOUR BUSINESS

If you are looking for a digital marketing strategy that makes your prospects fall in love with you and become your repeat customers and advocates who in turn bring in new customers then you have come to the right place. This article will cover the first and the most important path of moving towards that journey. We will tell you about what the different stages a prospect goes through in the process of becoming from a total stranger to your brand to become your most valued customer and a reliable advocate for your brand.

FACEBOOK AUDIENCE TARGETING GUIDE: STOP WASTING YOUR AD SPEND ON BOOSTS!

If you are running a page on Facebook, you must have come across these two options Facebook offers to put money behind your social media efforts: Facebook Ads and boosted posts. By now, you probably know that Facebook Ads should be a core element of your digital marketing plan.
If it isn’t, then you are just throwing your money in the wrong social media marketing plan. With over two billion people using Facebook every day, you don’t want to lose the reach you could have with them regarding the products or services you are offering in this vast market.

EMAIL MARKETING GUIDE TO TRIPLE YOUR REVENUE

If you are someone struggling to get a good ROI for your email marketing efforts then you have come to the right place. We have devised a system after several experimentation in this wide field of email marketing. We have failed miserably with some experiments and succeeded beyond our wildest dreams with some. We observed these results over a long period and came out with a system that if implemented properly is sure to give results.

HOW TO TRACK ANY FACEBOOK AND WEBSITE ACTIVITY TO RETARGET [NON-CODERS WELCOME!] [DOWNLOAD: THE ULTIMATE FB PIXEL GUIDE]

Facebook is not only a basic social networking website, but also a great platform for businesses. There are many tools that you can use to bring more customers to your website.
Facebook Pixel is one such tool Facebook has created for marketers and businesses. However, many marketers and businesses/companies don’t even know it exists, let alone understand how to use it effectively for their business.
A Facebook pixel helps you in monitoring the performance of your Facebook ads and tracking your audience.

WHAT ARE THE BEST CONVERTING BLOG TEMPLATES? (DOWNLOAD: 7 PERFECT LAYOUTS TO ANY TYPE OF BLOG TO CONVERT NEW USERS)

Looking for ways to convert visitors into loyal readers? Well, you’ve just hit jackpot as we have compiled a list of the best converting blog templates. We have also included a bonus of 7 perfect layouts to any type of blog to covert new users. Everything you need right from the little tips and tricks to get that conversion rolling is right here. 
From travel blogs to even news blogs, these tricks are applicable for all and will help make your content work for you! 

HOW DO BLOGS FIT INTO THE MARKET OPTIMIZATION LIFECYCLE? (DOWNLOAD: 10-POINT BLOG AND LEAD MAGNET AUDIT)

Want your blog to go beyond being an ordinary blog which expresses opinions? Want to learn how to fit it smoothly and perfectly into the market optimization lifecycle? We’ve got the right set of words to help you get optimized site where the content is search engine friendly. All of this translates to reaping more benefits which blogging offers. In today’s world, most businesses, individuals and even groups have their blogs and to make the most of it the content needs to be optimized.

THE ULTIMATE GUIDE TO WRITING TOP NOTCH BLOGS (DOWNLOAD: 200+ THE ULTIMATE LIST OF BLOG POST)

Right from travel blogs to news blogs, fintech to sports, there is an entire world of information in the blog verse which is ready to inform, educate and even entertain you.

So, now how do you leap into this world of top-notch blogs and create something that will not be lost in the layers and layers of information?
To make it quick and easy – we’ve got all the tricks and tips you need in this ultimate guide to writing amazing blogs!

REAL ESTATE DIGITAL MARKETING: THE ESSENTIALS

Ever since the beginning of the real estate boom, most realtors have been looking for strategies to keep up with ever-changing consumer preferences. Social media, for one, was one of the primary game-changers for real estate agents who were looking at creating a niche for themselves.
Right from purchasing Facebook Business Ads, to sharing albums of the houses they have sold, real estate professionals have harnessed this medium’s potential to the fullest. Did you know that nearly 84% of realtors have jumped on the digital marketing bandwagon?

What Are the Ways Chiropractors Can Use Digital Marketing To Their Advantage?

Twitter, Facebook, Instagram; even Pinterest- the digital marketing space is huge and as a chiropractor, there is plenty of space for you to get into it. With nearly 9% of health care budget going into digital spends, there is definitely something about this space that is working for the healthcare field. Word of mouth, door to door marketing, out of luck sign-ups are a thing of the past. Chiropractors are getting active and how? With new resources available at your disposal,

Gym Owners Need To Read This If They Want To Survive the Market in 2020! by Kamo Digital Solutions

If you see attentively, you will see a health and fitness center in every corner of nearly every street. There is no doubt that the health and fitness industry has become extremely competitive. This makes it quite challenging for all entities to get enough sign-ups. Another challenge for health clubs is to maintain loyalty from a customer base and then rake in the critical numbers needed for profit.
 
In such a competitive environment, you need emerging trends to keep up with ever-changing consumer preferences.

12 Women in Marketing to Watch Out For – by Becky Zieber

Marketing used to be a man’s world.
Think Mad Men: Don Draper and the testosterone-driven, alpha-male world of Madison Avenue.
But that is all changing. These days, women are flexing their marketing muscles and making an impact. And we’re especially impressed with these 12 women who are taking the lead in key areas of digital marketing.
Here’s who you should watch out for, because you need to be listening to and learning from all of them.

How Effective is Facebook Advertising? The Truth About Facebook ROI – by Ali Parmelee

Since its founding over a decade ago, Facebook has grown from an online novelty for Ivy League undergrads into a global powerhouse that affects the day-to-day lives of almost everyone in the country. The fuel behind this unprecedented rise has been advertising.
The social network generated almost $27 billion in advertising revenues in 2016, up from only $764 million in 2009—an increase of over 3,400% in the space of less than a decade.
There are plenty of businesses using Facebook for advertising (and spending a pretty penny to do so).

Top Ways to Get Your Page More Likes on Facebook and Instagram

In today’s day and age, where everything rotates around the digital realm, having Facebook visibility has become a pre-requisite. Facebook, today boasts of over two billion users; which is a clear reflection on the business growth it offers to an entity. However, the drawback here is that there are nearly 60 million active pages for Facebook business- meaning that there is quite a bit of competition for all of these likes.

5 Digital Marketing Trends to Watch out for in 2020 by Kamo Digital Solutions

Digital marketing consists of many aspects – Right from Search engine optimization to marketing automation, Social media campaigns to pay per click, there is plenty that constitutes this gamut. 
 
If you want to stay ahead of your competitors, the first that you would want to do is to stay updated. At the moment, digital marketing is dominated by Facebook and Google algorithms, and they keep changing. 
 
Staying up to date with changing trends ensures that your marketing campaigns remain as effective as you seek them out to be.