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9 Ways to Generate Quality Leads with Marketing Automation
Love it or hate it, digital transformation has already brought us to a new paradigm of marketing that requires us to integrate marketing automation tools, platforms and software to quicken the process of leads generation. Such automation also brought along cost-effective solutions that created greater exposure for businesses and brands with little excuse for human error.
What is Marketing Automation?
If you’ve heard of software companies like Pardot or Hubspot,
Digital transformation is just the latest terminology said to be used where their data is involved i.e. facts and figures, calculations, optimization, evaluation, etc. Digital transformation is a part of strategic management in which several technologies are adapted to making things better and revealed. In the process of digital transformation, basic digital technology is merged with the latest sorts of software and untouched scenarios to create new and most profitable conclusions. Digital transformation technology is being used in almost every field of society.